Bordeaux's Château Bernadotte sold to Chinese group
07 December, 2012
Château Bernadotte from the Haut-Medoc, Bordeaux, has been acquired by Hong Kong group King Power Group from Louis Roederer.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
